Advisory Round
The Advisory Round is exactly that; I need advice, but without financial support ... I need them both, and what I've got to offer is sufficient proportional to the request:
$250,000 using a modified YC deal; 40% into a SAFE for 5% Preferred Stock, 60% into an MFN for a final seed-round of funding at a $5-8m post-money valuation.
The advisory round will purchase land, and create a self-sustaining media studio; as well as provide three-years of marketing support.
Seven ad-outlets and fourteen, distinct, general revenue steams are supported by twenty-four hours of live weekly content; ergo the self-sustaining media studio.
These outlets and brands cohesively create a self-contained digital ecosystem founded on education, and hyper-local community interaction.
DreamFreely Inc is a lifestyle business designed to steer venture-sized entities.
DreamFreely's initial target audience are males ages 28-72 who are cognitively active, and who aspire to continue advancing their lives.
We actively seek to create content that engages this demographic, while being considerate of, and open to, interaction and support from women and non-binary folks.
And in this way, model positive male behavior; I'm serious.
The Team
Canin Carlos (Founder / Developer): I have written the code and built the infrastructure myself, with the support of Matthew Probst.
We are not reliant on anyone else for technical, or hardware, support for the first one-million users.
Matthew Probst (Technical Expertise): Graduated from UW Eau Claire, Matthew has been working in the field of computer science since the 1990's, and is well-versed in all foundational aspects of web application deployment (servers, load-balancing, caching, Kubernetes, etc).
XXXX XXXXX (UX Expertise): TBA
XXXX XXXXX (Marketing Expertise): TBA
Caleb the Balebarian (Executive Support): he gets it done, communicates well, and can be trusted.
Live Weekly Content
Largely built around the maintenance and expansion of DigiSnaxx, live programming is scheduled Monday thru Thursday in three two-hour segments each day.
Rebel Coding (9-11 am) on YouTube focuses directly on what needs to be done next regarding the DigiSnaxx codebase; whether that be building more scrapers, or optimizing other aspects of the content delivery or application deployment.
One-key milestone is to create the ability for individual accounts; and while technically this is not difficult, we are imposing a few restrictions for policy purposes; and are not immediately prioritizing this milestone.
The following two events will take place first on Google Meet, and eventually within a Discord Server.
idioki (12:30-2:30 pm) specifically for Spanish speakers wanting to practice and improve their English.
Happy Man Hour (3:30-5:30 pm) is a space for men to gather and talk about whatever is on our minds; in-time we'll invite guests and provide themed/directed conversations.
Assets in-hand
Over fifteen domains are currently owned with primary YouTube channels for DigiSnaxx, DreamFreely, Rebel Coding, Manifesting Empathy and Canin Carlos.
Course outlines exist for Rebel Coding and Manifesting Empathy with over 80% of the content created for both entities.
idioki has over three months of detailed content planned for deployment, awaiting creation.
DigiSnaxx currently scrapes over 30 calendars each week, gathering over 1,000 events across eight cities, spanning two continents, and growing.
An advocate for open-source, independence and sovereignty, we also own the domain AppDeveloperOne.com which houses the primary source-code for all of our applications.
A public mirror of the code is available via GitHub, though in-production and development code is entirely owned and maintained in-house.
This is core to the DreamFreely ethos; as we seek to be a model for technological sovereignty and efficiency, through optimized minimalism.
Advisory Funding
This round focuses on acquiring land and building the self-sustaining studio/living space, with a sustainable garden; all of which is fodder for content.
So we have something to give advice about.
Self-sustaining refers building a net-zero, or net-negative, energy use studio with food production; by utilizing solar and hydroelectric power from the land and sun.
Three-thousand dollars is allocated for direct US/Colombian marketing for idioki, Rebel Coding and Manifesting Empathy/HappyManHour.
An additional two-thousand dollars is to be spent on a communications strategy specialist and support, per month.
In total this equates to a baseline $50,000 on marketing; advisory funding is designed to give us three years of runway.
Though we estimate it to take twelve to eighteen months from funding to break-even with these expenses.
Marketing expenses include directly paying marketers to support word-of-mouth advertising, social media ad-spend, and improving content created.
Being a musician and actor, live music performance will be utilized for marketing purposes, while adjacent avenues explored as time allows, or is supported.
Though again, we will hire a specialist to discern the best path forward.
Initial Revenue Streams
DigiSnaxx advertising space, directory inclusion and API licencing.
Rebel Coding, Manifesting Empathy and idioki, courses and materials.
ExoCTO consulting and digital tools.
This provides insight into the first five of fourteen general revenue streams commanded by DreamFreely Inc.
DigiSnaxx demonstrates one way that a general income stream can/will have multiple tributaries.
All requisite content for these programs already exists, and needs only optimization and marketing support.
What's missing?
You tell me.
There are a few things being left out.
The Seed Round of funding will raise an additional $350,000 to half-million dollars; this money will be used to expand operating space, and administrative support.
That will complete funding rounds for DreamFreely Inc; all remaining rounds will focus on specific expansions for individual corporate subsidiaries within the DreamFreely ecosystem.
There is no aspiration to go public, nor to dilute ourselves out of control; this is not negotiable at this time, nor likely ever.
Finances will be managed in a way that investors may be bought out at anytime for a commensurately generous multiple of their initial investment; five-years after investment.
If you're still interested in investing, and think that there still might be something missing ... or have further questions, please book a meeting: https://calendly.com/dreamfreely/df-inc-vibe-check
There is a $75 price tag on the vibe-check, FYI
I'm interested in the right investors, a small group who knows that the work is bigger than the money; I absolutely intend to make money, that is a given.
What we will do with the money is what will make the ventures grow even more; and I want to be surrounded by those who are able to prioritize the work, with compassion, dedication, awareness and humility.
I want to have fun, and I've already surrounded myself with people understanding and capable of this; it is my job to both advance and protect the work they've already entrusted me to do.
I have investigated an area for land investment; it is good for all intended purposes, peaceful and located near a nexus for intra-country travel.
The plan is that we start with a dense collection of digital products, that serve known audiences well; after this, expansion will happen organically, supported by capital support where optimal.
Live YouTube and video conferencing Monday thru Thursday provides the foundation for outreach and connection.
I was put on stage to perform when I was five years old; ergo my confidence in the act becoming an internet entity.
While both of my families, adopted and biological, are/were farmers; ergo my confidence in creating a sustainable garden/farm.
What is missing is the living stability for production consistency, and marketing support for growth.
Being adopted created a disparity in social connections at the beginning of my life; inversely this provides a more open canvas upon which to create connection now.
This is what the initial funding round will resolve, and the seed round will fortify.
Additionally, I am published journalist (ColombiaReports.com) and essayist (LatinoRebels.com); as well as a musician with over a dozen songs written on the ukulele, guitar and piano, along with a self-published book of poetree. Album and book forthcoming.
A developer alum of the Institute for Social Research and Data Innovation at the University of Minnesota, where I also got my degree combining Economics, Statistics and Communications.
I do not know if I am on the autism spectrum, though I seek to live a very regimented life, with a strict diet and routine; this speaks to the level of efficiency and minimalism that I personally seek to achieve, and model for others.
I seek support for this work, as it is the work I am best optimized to do.
DigiSnaxx Ad Space
DigiSnaxx as a conceptual seed, brings a Craigslist aesthetic to a NextDoor/MeetUp platform.
We focus on events because they are easy to gather initially; and we are open-source so as to reduce direct market competition, utilizing the source-code as content for educational programs and materials (Rebel Coding).
With respect to advertising, we are building a small business directory, and community, around our advertising space; and so compounding our focus on hyper-local connectivity.
Directory inclusion will include a dedicated page, and one monthly advertisement; starting at $25 per month, $250 per year, accessible to, and designed for, small business owners.
The project is modeled off of the MetroIBA in the Twin Cities, and we seek to use technology to implement a more robust and scale-able implementation.
The adjacent properties of Rebel Coding and ExoCTO will continue to highlight tech topics pertinent to small business owners, in an effort to support their technological sovereignty and efficiency.
the DreamFreely Calendar
DreamFreely operates on a calendar composed of three complete seasons, each with twelve weeks of direct production. More information can be found here.
This results in two-months of the year in-which we will not be charging for our services; as while they will be running, and operational; they will monitored by a minimal crew.
We're lookin' to make enough money to do this easily; economics, etc.
The only four-week consecutive time that this happens are over the last two-weeks of December, and the first two-weeks of January.
Another lull-in-attention occurs over the month of May; though this is for a four-week executive retreat.
About Artificial Intelligence
We aspire to build our Large Language Model machine, likely off of the Ollama project.
My interest in statistics was birthed by my interest in natural language processing, which was in turn conceived as a way to advance what is now known as the DigiSnaxx project.
Again, both Matthew Probst and I are prepared and able to advance such a project.
About DreamFreely
DreamFreely, as an entity was first imagined in 2006, and was made into an LLC in 2010.
The first iteration of what is now the DigiSnaxx project was created in 2006; copies do not remain.
The second iteration, known as MnActivist.org was created in 2015, and expanded in 2017 to include other locales.
Code from that iteration does still exist.
idioki, was first created as a challenge to see how quickly I could create and deploy an Android application; it was accomplished in under 96 hours.
It has since evolved into a teaching model, with at least three digital products.
The course content for Rebel Coding and Manifesting Empathy can be viewed at https://library.dreamfreely.org.
The Library website itself is also conducive to advertising; as it uses the VitePress platform, which is connected to the Vue framework, and their Carbon advertising network.
Our target audience are males ages 28-72 who are cognitively active, and who aspire to continue advancing their lives. Those who either have, or are trying to grow, their own economic agency and power.
And while we state our target audience as men, we will actively seek to create content that engages this demographic, while being considerate of, and open to, interaction and support from women and non-binary folks.
This is what guides our work forward, so as to have solid direction and archetype from which to begin in the maiden voyage of DreamFreely Inc.
